The Game Changers

VRwoman2Most of us experience some level of stress and anxiety in our lives, ranging from relatively mild to extremely severe and debilitating. The 2007 National Survey of Mental Health and Wellbeing showed that almost half of Australia’s total population (45.5%) experienced a mental disorder at some point in their lifetime. Anxiety disorders are the most common, for example general stress at work, relationship issues, fears and phobias, depression and post-traumatic stress disorder (PTSD).

Unfortunately, technology innovation in mental health has been slower to take-off than technology in general healthcare as it faces a number of challenges around intervening in human behaviour. A local Canberra company however, is using cutting edge technology to treat anxiety disorders.

Lorinda smlLorinda Wyatt, the new Managing Director of Zoo Group in Canberra, knows how to take the ‘mess’ out of ‘message’. She has seen marketing from every perspective – creative, client and even media buying, giving her a 360-degree view that ensures clients get their message across and ideas deliver on both creative and business goals.

Originally from South Africa, Lorinda fell into advertising by accident and loved it. After studying marketing she landed her first job in an ad agency as an account executive working on brands like Lancôme.

RRITemployeeWe spoke to James Falzon from Capital Easy Finance & Leasing about how they stumbled on a new service that benefits both their clients and communities in some of the poorest parts of the world.

Capital Easy Finance & Leasing was started 16 years ago to help organisations develop flexible leasing programs for purchasing IT and business equipment.

As part of this, the company developed a complete end to end process whereby it acquired equipment, financed equipment, and at the end of its life collected, sanitised information from the then user and disposed of it.

MilesJakeman CitadelMiles Jakeman returned to Canberra in December 2000 for family reasons and, unable to find a job, he says 'he started a business by default'. Miles' vision for Citadel was set from day one and while the challenges of today are quite different from when he first started, his commitment and enthusiasm hasn't wavered.

We recently spoke to Miles about starting, growing and listing a business in Canberra and about his plans for the future.

Miles joined the military straight from school and was employed as an Intelligence officer for 13 years providing geostrategic advice on threat and global issues impacting on Australia.

peter davison1Who hasn't heard of PayPal - one of the world's largest internet payment set ups? It was acquired by eBay for a staggering $1.5 billion in 2002.

PayPal proved that a little imagination and a lot of out of the box thinking would take the world of transacting to a whole new level. 

But did you know that one of the early supporters of PayPal is Australian, in fact lives locally?

 

December 2014 ParlimentIn days gone by, employers saw flexible working arrangement as a cost to the business.

Today, clever businesses are reinventing the way they work by adopting telework and working remotely.

We spoke to a successful Canberra-based small business that is thriving because of its remote, distributed work style. Jo Scard is the Principal of Australia's first virtual and flexible communications and government engagement agency, Fifty Acres.

Amber Standley 2Game changers are those visionaries who change the status quo, shift our thinking and disrupt whole industries.

Canberra is home to a number of people across government, academia and business that are changing the way we think and understand the world.

We caught up with Amber Standley, whose business APositive is changing the way we experience advertising, digital content and interact with data.

 

Beacon

Sensors have played a role in government asset management for a long time, but new technologies like digital beacons may provide opportunities for entirely new industries. It's no longer just about the content, but also the context and the way information is experienced.

Beacon transmitters are now much more accessible and affordable and allow notifications to be sent to smartphones whenever the user is in the vicinity of a beacon. Beacons could be used in a variety of settings to trigger a free app, loaded with all sorts of content about the location, including maps, video and coupons.

SpiresjpgWhen the University at which she worked offered a round of voluntary redundancies, Amber Standley jumped at the chance to start her own business.

She has completed an augmented reality exhibition for a joint initiative between AusIndustry, the ACT Government and virtual business accelerator Lighthouse Business Innovation Centre, to develop a traveling exhibition that showcases some of Australia's most innovative entrepreneurs.

Building on her skills as a designer, creative director and project manager and her study for a Masters in Digital Design, Amber launched APositive, a design company focused on unique, innovative, and interactive communication solutions.